Vice President, Marketing
About the Company
Top-tier provider of high-quality services
Industry
Consumer Services
Type
Privately Held
About the Role
The Company is seeking a Vice President of Marketing to spearhead the development and execution of a comprehensive marketing strategy that is in line with the company's objectives. The successful candidate will be responsible for ensuring a cohesive brand presence across all channels, from the website to sales materials and social media. This role demands a strategic leader who can manage brand positioning, and messaging, and incorporate consumer and retailer insights to enhance the brand's appeal. The VP of Marketing will also lead digital marketing initiatives, oversee the creation of engaging content, and utilize market research and data analytics to identify trends and optimize campaigns. Applicants for the VP of Marketing position at the company should have a Bachelor's degree in marketing, business, communications, or a related field, with an MBA being preferred. A minimum of 10 years of experience in marketing, including at least 5 years in a leadership role, is required, with a proven track record in large-scale marketing campaigns and driving business growth. The role demands a candidate with strong leadership, communication, and analytical skills, as well as expertise in digital marketing, SEO/SEM, content strategy, and social media. The ideal candidate will be a creative and strategic thinker, capable of managing multiple priorities in a fast-paced environment, and will be adept at budget management to ensure cost-effective brand awareness campaigns.
Travel Percent
Less than 10%
Functions
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