Job Description

Job Title: Senior Media Marketing Manager

Location: Hybrid – Onsite Monday to Thursday, Remote on Fridays

Schedule: 4/1 (Monday–Thursday onsite, Friday remote)

Overview:

A fast-paced marketing team is looking for a Senior Media Marketing Manager with strong experience in both traditional and digital media. This role leads the strategy and execution of paid media campaigns, focusing on driving consumer demand, qualified leads, and performance insights through collaboration and analytics.

Key Responsibilities:

• Lead and optimize paid media campaigns across TV, radio, search, social, display, and video
• Analyze lower-funnel performance, including social media promotions
• Collaborate closely with the marketing analytics and operations teams
• Define KPIs, track results, and deliver actionable insights
• Oversee media budgets and quarterly strategy planning
• Manage and support a Paid Media Analyst for reporting and campaign enhancements
• Work with AdTech tools and data integrations for accurate targeting

Qualifications:

• Minimum 5 years of experience in media advertising or media analytics
• Proven track record in traditional and digital media campaign management
• Strong cross-functional collaboration and communication skills
• Ability to lead strategy, manage budgets, and deliver measurable results
• Detail-oriented and comfortable managing multiple projects

Technical Requirements:

• Google Stack (DV360, GA360)
• Tableau
• Adobe Analytics

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